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A business card is an official identity of any brand. In this WEB 2.0 era, everything has transformed for better, and even business cards have evolved for better. Today, traditional paper business cards are considered outdated due to limitation. Magnetic business cards have emerged as one of the post modern trends in brand promotion. Magnetic business card is nothing, but a business or personal information printed on a magnet instead of paper.
What Makes Magnetic Business Cards so Special?
Following are some of the points, which work in the favor of these magnetic business cards -
• Visibility – Business cards can be affixed to any metal surface. Magnetic business cards are beneficial both for the clients and customers. When affixed to metallic walls or refrigerators, they won’t get misplaced. In this way brands who distribute them can assure long term use and ensured visibility.
• Better Service Life- Magnetic business cards offer comparatively larger business life than a regular business card. As, the traditional business cards always faced danger of getting trashed or misplaced, which lead to customer deflection. However, a business card magnet is offered with a laminated finish, which makes them thicker and more reliable than regular business cards. This thickness and improved appearance only adds to the campaign and makes them more visible.
• Advertiser satisfaction -A magnetic business card offers lots of creative space for advertiser and they offer more satisfaction in terms of look and overall appearance. These business cards can be created in any form or shape to reflect best of business interests. Unique in look and feel they will surely bring attention on your brand and products. Also, these individually shaped magnets will function as a refrigerator art. They can be distributed in the same way as the traditional cards. Today, people even try distributing business cards along with a gift such as calendars, and etc.
Another big thing is cost of production, which often equates to the one concurred on regular business cards. By investing in these magnetic sticker business cards advertisers are actually bartering lifelong promotions at one time investment.
• Customer Satisfaction – As said before customers can always seek these magnets as a reference tool, and refrigerator art. This very property makes them more appealing and often it is found that people don’t agree to part with them.
Today, brands prefer magnetic cards than traditional paper cards due to above mentioned multi-faced advantages.