How To Ensure A High ROI On Promotional Magnets

The best promotional products deliver a high return on investment (ROI) as they continue to make consistent impressions for a very long time. Apart from choosing a popular gift item like custom magnets, you can ensure a high ROI with these simple tips.

Choose high quality magnets that will last long and look impressive. It will surely go a long way in inspiring the recipients to retain it for a longer time. Good quality magnets will make the best tokens to represent your brand identity as well. Anything below average will get discarded easily and the whole exercise could end up futile for the businesses.

Here are some more tips

• Identify your target audience

Do you want to target a massive crowd to make leads or reinforce your relations with your existing clients? The message to convey will differ according to the audience and so it becomes important to consider your audience before choosing what to print on it.

• Method of distribution

Magnets are light weight and compact custom items, which makes it easy to hand out during tradeshows, expos or mailer campaigns. No matter whether you wish to leave a lasting impression in the minds of your audience by making these eye catching full color magnets a holiday gift bag item, tradeshow swag or anything else, custom magnets will tick all the boxes with ease.

• Versatile handouts

Custom magnets can be used as individual handouts or as part of a wider promotional strategy with equal ease. Thus magnets make low cost promotional items that never fail.

• Call to action message

Custom magnets can be imprinted with call to action messages and slogans to turn them into effective awareness event gifts or brand building tools.  If you are planning to use custom magnets to your existing clients, include thank you messages, special offers or other interesting announcements instead of the customary details like contact info. However, if you are planning to handout custom magnets in tradeshows where most people won’t have heard of your business before, make sure that these are customized with your contact details to make it easy for the leads to reach you.

• Trending models

Custom magnets are available in a wide range of interesting models and shapes, which makes it easy for you to pick up something that suits your needs. For instance, spots schedule magnets will make a popular choice during the game days whereas awareness magnets can be used part of your pink promotions and breast cancer awareness events. Picture frame magnets make all time favorites to reach out to a family audience. Browse our collection to choose a model that matches your needs.

Have you used custom magnets in your promotions? Share your tips and ideas with us at our facebook page to join the conversation.