Encourage Your Prospects To Stick to Your Logo Magnets
Custom magnets are an affordable and fun way to market any business. However to make your branding campaign successful, you have to make sure that your logo magnets get used by your recipients.
The best way to make it happen is to customize magnets to make it worthy of being placed on the fridge doors of the recipients. The only time people will place a magnet on their cars or filing cabinet is when they have extreme loyalty to your company. Custom magnets will reinforce business relationships and leave a personal statement in the minds of your audience.
Here are a few ways to encourage people to actually use custom magnets on their cars, fridge doors or other magnetic surfaces.
Understand Their Mindset
One of the first things you need to consider when designing magnets is about the tastes of your audience. Think of the possible text or images that would encourage them to affix these magnets to their car or fridge. Consider a factor that will influence the recipients to display these. Whether it is humor, design-based specialty or something more- offer something special to your audience through custom magnets.
Make A Cool Design
Whether you prefer to go with an already existing template or a new design, make sure that the design complements your concept. A good design will have a great role in making your promotional magnets popular among your audience.
Use Fun Slogans and taglines
People like to laugh and hence adding a little humor to your branding process will allow your audience to take note of the lighter side of your brand. Bring in humor into your magnetic design, where ever it is appropriate as a little laugh can go a long way in bringing them closer to your brand.
Avoid the marketing pitch
No one likes blatant advertising. Adopt a subtle approach while driving home your message. If you are advertising your store, product or event deliberately, many people will be turned off by the tone of this direct publicity. Think of a clever way to advertise through creative images, puzzles, or quotes that will not just promote your message but encourage more people to display these magnets.
Quality is important
Choose premium quality magnets that will never fail to grab the attention of people around. Magnets that look faded and ruined are never appealing. Make sure that the magnets have a perfect finish and brilliant colors that will make it stand out and make a delightful addition to the spaces of your audience and something worth talking about.
Planning to make custom magnets your marketing tools? Explore our complete line of printed magnets to get started.
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