How to Use custom Magnets in Brand Building
Custom magnets are a cost effective yet proven way to popularize your brand and promote your products. However the key to a successful marketing is to deploy it strategically . Here are some tips that will help you to exploit the power of promotional magnets to the fullest.
The type of business promotion
Spare a thought at the purpose of your magnets in your marketing campaign. Whether you plan to use it as mailer items, promotional giveaways or fund raising items, you can customize these logo magnets accordingly in your marketing. Choose the right design and message to pack a punch to your branding and to add an element of excitement and credibility to your promotions.
Make it value added
Ideally the magnets should not remain just as tangible brand reminders. Make it more useful to the recipients by adding a calendar, conversion chart or emergency numbers. The idea is to make your magnets useful references for your customers, so that they are drawn towards the magnets more often. Reports show that repetition is indeed the key to marketing success. So, by creating a useful magnet you can reap the benefits of repetition in a cost effective way.
Announce an offer
So, offer something irresistible to pull your prospects in and turn them into customers. Add an incentive to make it irresistible. Including a coupon code or a discount is another great way to enhance the pulling power of your custom giveaways. Your customers will surely be happy to take advantage of your offer while tracking your return on investment in the future.
Add more value to your mailers
Magnets also win hands down as mailer items thanks to its light weight and compact design. Adding these full color magnets as mailer items will make it more interesting and will increase the chances of it being read. Your recipients will indeed be excited to get these surprise giveaways. It will even make a great talking topic for your recipients.
Spread awareness
Spreading the awareness message will have a great impact for non profits and community organizations. It will enhance the support base for their social cause and will increase the number of donors. Choose awareness magnets that will complement your cause for better recognition
Need more tips on the best ways to deploy custom magnets in marketing events? Watch our daily blog posts on custom magnets for inspiration.
